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SmartShopIt is based in the heart of Silicon Valley, where grocery prices are high (and getting higher) and technology abounds. It’s a perfect place to develop an internet-based solution to combat the problem of rising prices on the things we buy the most and need every day. We believe that such a service is long overdue.


We are people like you who shop every week at the same stores you do. We are not professional shoppers or in the media/advertising business, nor are we in the grocery/drugstore business. We are a very small group of parents, students, and young professionals who are passionate about putting good food on our families table and saving time and money while doing so.


Community Shopping


The power of the internet is that it allows us to share and benefit from the collective knowledge and participation of the community. Traditionally, shopping has always been a community affair until recently, when our busy lives and mega-marts transformed the shopping experience into something very impersonal.


Back in the days of stay-a- home moms (and the occasional dad),they were literally professional shoppers. They were good and knowledgeable about what they did. They knew how to shop effectively and were proud of it. They used to share information and tips with their friends and family on what to buy and where to buy.


Now with most homes having dual working parents, who has time to figure it out. We rush to the store, grab what we need and dash out. We are at the mercy of the stores merchandising, brand advertising and product packaging to choose what to eat. Our healthy eating habits and wallets pay the price.


We can change much of that and revive the social aspect of shopping here at SmartShopIt.com.



SmartShopIt is Unique!


From our research on the internet, we do not believe another site like this exists. All the tools you want to help manage your shopping needs:


  • Create and save shopping lists. Studies show we spend more time and money returning to the store for items we forgot.
  • Search products and find Smart Buy Price ranges, nutritional facts, ratings and reviews. Know what to buy and at what prices. The adage goes, buy low and when flavor is high.
  • Compare products and sort by price, value or nutritional information. You can know if there are products at a better price, have fewer calories or lower in sodium.
  • Share shopping information and tips with your Circle of Friends.
  • Save Favorite items you buy often so you can easily look them up and add them to lists when desired Set price alerts to let you know if a low price is found in your area.
  • Products on your shopping list are flagged if there may be coupons available. No more sifting through weekly circulars. Or just browse our many pages of money-saving coupons.
  • Keep a history of your purchases so you know how much you paid for items.
  • Easily access to all this information from your desktop or web-enabled mobile device.


Everyday Shopping Issues We Face


  • Our significant other calls with a list of 5 items to buy on the way home from work. We try to remember them all but always seem to forget one or two.


  • We're standing in the store looking at a pack of toilet paper (hey, we all need the stuff!) and we are looking at the price and wondering what we paid last time we were in the exact same situation. The sign says it's a special price but it looks way too high. We wonder if the store next to our daughter’s dance class has it cheaper as we will be there in 30 minutes to pick her up.


  • We happen to be walking through a grocery store and notice the same five items we bought two days ago at another retailer is cheaper here. How we wish we knew that!


  • We are searching for a low calorie cracker but don't want to look at the nutritional fact panel of all the boxes on the store's shelf.


SmartShopIt can help you in all of these situations and many more. Join today to find out how!


Membership is Free


At this time, Membership is free. If the site continues to grow we hope to keep it always a free service. You can help by referring the people you know to our site and by entering prices to share with our other members. Also, help rate and review products and retailers so other members know what to buy and where to shop.


In 2005, an NPR article reported that an average family of four in the U.S. spent $348 a week on food, and we're sure this number has gone up since then. This equates to $1,506.84 per month! If SmartShopIt can help you conservatively save just 5% on this expense, we will have reduced your expenditure by $75.34 per month. That's over $900 in savings per year!


We spend time on the internet researching the best place to buy gas, how to travel for less and to shop for electronics, books, furniture, etc. Why not for your groceries too? Just a few minutes a week can save you as much, if not more than your efforts to save a few hundred on your next vacation. If you're already at the store, just pull up our mobile interface and the information is right at your fingertips.


Make sense? Please Join Us!


The SmartShopIt community works best if we all join in, spread the word to your friends and family and contribute a little information each week. As our membership grows, so will the participation of our retailers and product manufacturers. They will provide even more value and savings as they offer specials, coupons and discounts to get you to try their products and services.


Let's take the task of shopping back into our hands and control what we are buying and consuming. With the tools here, it's quick and easy to do. Let's all become Smart Shoppers via SmartShopIt.com.